What is it?

A breakthrough technology enabling content companies to unleash the power of relevance. Sociocast gathers insights from the way users interact with content, discovers new audiences as they emerge, and helps you monetize audience segments with greater success than ever before.

Find out more about how it works »

Who is it for?

Content Companies

including publishers, social networks, user-generated sites, shopping sites and others. In short, anyone seeking to get optimum value from the content they deliver and the audiences they serve.

Advertisers

seeking influential, high-performance audiences. Our break-through technology predicts real-time consumer behaviors across a deep set of interest and intent categories.

Why use it?

Sociocast delivers better audiences. We discover and anticipate audiences based on how they behave and change in REAL-TIME. We study what people do, and how they influence each other, to predict affinity and action.

Learn more about the science behind Sociocast »
(JEGI Estimates)

Real-Time Audience Amplification

Enabling advertisers to purchase “lookalikes” is a key trend in online advertising these days. How do we improve existing methods?

(VisualComplexity.com)

On Predicting Social Links

When we look at understanding consumer preferences, within the backdrop of social interaction and influence, we can benefit by capturing behavioral data.

(Bynamite.com)

Identity and Control

Just read Bynamite’s article in NYTimes. Interesting theory. Not sure it has legs.