What do we do?

We help your businesses:

  • Increase the value of your data.
  • Richly classify behaviors in real-time.
  • Gather real-time audience insights.
  • Integrate with 3rd-party media buying platforms.

Who is it for?

Data Owners

including publishing platforms and tools, web and mobile applications, media companies, social networks, user-generated sites, shopping sites and others. In short, anyone seeking to get optimum value from their audiences.

Media Buyers & Platforms

seeking to leverage real-time, high-performance audience intelligence across web, mobile, and video media channels for next-generation brand and performance marketing.

Why use it?

We apply innovative, new science at scale. Sociocast discovers and anticipates audiences based on how they behave and change in real-time. We study what people do, and how they influence each other, to predict affinity and action.

Learn more about the science behind Sociocast »

We Make Mobile Data Usable

Sociocast seamlessly amplified web behavior with real-time mobile data, finally making mobile intelligence a reality.

Science that Works

Sociocast's Social Mobility science has been pioneered by Yahoo! alumni and MIT computer scientists. Using our science, we have shown up to 85% predictability in user mobility in web and mobile environments.

Audience on Steroids

Stop guessing. Sociocast enables you to quickly augment your first-party data with collective insights about your users, helping you save time and money, and better understand and monetize your data effectively.

Sociocast’s Big Data Video

What are you doing to harness the power of your data?

Introducing Sociocast Connect™ & Sociocast Signal™ v2.2

The focus of this release is to launch the Sociocast Connect platform, which dynamically processes and transforms client data in a private environment. v2.2 also offers enhanced accuracy and breadth of its Sociocast Signal product, which extracts key information from URLs across proprietary web sets. Sociocast Connect – New Additions Product Overview: Sociocast Connect transforms clients’ structured and [...]

afraid

Big Data’s manifesto: don’t be afraid

Today Andrew Burst wrote a post entitled “Why is Big Data Revolutionary?” within in he described Big Data’s manifesto: don’t be afraid The following is directly lifted from the post: Big Data is unmistakably revolutionary. For the first time in the technology world, we’re thinking about how to collect more data and analyze it, instead [...]