Advisors

Dr. Ariely is a James B. Duke Professor of business administration with a secondary appointment in economics and a faculty member of the Center for Cognitive Neuroscience at Duke University. As one of the top behavioral economist, Ariely authored "Predictably Irrational: The Hidden Forces That Shape Our Decisions" and co-authored "The Joy of Experimental Psychology." In addition to his editorial achievements, Ariely has received countless awards and appointments including the Alfred P. Sloan Professor of Behavioral Economics.

Mr. Barabasi is the former Emil T. Hofmann professor at the University of Notre Dame and current Distinguished Professor and Director of Northeastern University's Center for Network Science. In addition, Barabasi is an associate member of the Center of Cancer Systems Biology (CCSB) at the Dana Farber Cancer Institute, Harvard University as well as recipient of the FEBS Anniversary Prize for Systems Biology and the John von Neumann Medal by the John von Neumann Computer Society. Barabasi is best known for his concept of scale-free networks, caputured in the book Linked: The new science of networks which explains the network model as they pertain to natural, technological and social systems.

Joe Doran brings 15 years of experience managing interactive media, advertising and social media solutions in high growth companies such as Microsoft, General Mills and Media6o. He is currently the founder and principal of Rallyverse and actively advises leading companies in the advertising and interactive media space, such as BrightTag, Inc and Legolas Media Inc.

Tim Hanlon is the Founder and CEO of The Vertere Group, a boutique consulting, advisory and investment firm focused on helping todays most forward-leaning brands, content producers, entrepreneurs, and investors benefit from rapidly changing technological advances in marketing, media and consumer communications. Hanlon was previously Founder and Managing Director of Velociter, the innovation-centric partnership and strategic investment arm of Interpublic Groups corporate media agency division Mediabrands where he was chiefly responsible for driving entrepreneurial innovation through proprietary relationships with emerging venture-backed media/marketing startup firms. Before Velociter, Hanlon was Executive Vice President/Managing Director of Publicis Groups VivaKi Ventures the strategic partnership and investment arm of VivaKi (comprising Starcom MediaVest Group, Zenith Optimedia Group, Digitas, Razorfish, and Denuo), which he founded in 2008, after launching predecessor Ventures practices for Denuo (2006) and Publicis Groupe Media/PGM (2005). In those roles, Hanlon served in formal advisory and directorial positions with over three dozen media-related startups, while managing successful exits with more than a half-dozen firms, including Sling Media (acquired by Echostar/Dish Network, 2007); Navic Networks (Microsoft, 2008); Rapt (Microsoft, 2008); SnapTell (Amazon/A9, 2009); Dapper (Yahoo, 2010); Pelago (Groupon, 2011); and Tumri (Collective Media, 2011).

Auren Hoffman is the CEO of Rapleaf. Rapleaf helps B2C companies give their consumers a better experience by providing automated search services for each consumer. Auren is also a cofounder of BrightRoll and AdRocket. He served as Chairman of Stonebrick Group and Chairman of the Connector Group (Silicon Valley 100). He founded and sold three Internet companies before age 30. He's an active angel investor or advisor in: Aardvark, AdCopy, Blip.TV, Chomp, CrowdFlower, Delicious Brands, Flowtown, GoodRec, Grouply, Huddler, Klout, Kontagent, LabPixies, Lefora, Logik Systems, Meebo, MesmoTV, Offbeat Guides, OtherInbox, Playlist, Play Megaphone, Playtaki, Proclivity Systems, RichRelevance, Sharethrough, Structural Wealth Management, Thread.com, VoxPop.tv, and Zoom Systems.

Jerry Neumann is an investor in and advisor to early stage companies. He is an active angel investor with investments in 33Across, BankSimple, Flurry, Magnetic, Metamarkets, PerformLine, PlaceIQ, Profitably, The Snowball Factory, The Trade Desk, XA.net, and Yieldbot. He is also an advisor to PubGears, among others. He has founded or co-founded several marketing technology companies, most recently Root Markets, the first exchange-style marketplace for leads. Jerry ran the venture capital division of Omnicom Group, the worlds leading marketing services company, where he was involved with the seed financing of many of the first wave of internet marketing firms, including Razorfish, agency.com and Organic.

Mr. Sable serves as chairman and COO of the international marketing company Wunderman, which is part of the WPP Group and is one of the largest, most experienced customer-focused marketing communications companies in the world. With a vast background in global marketing and commutations, Sable is both a founding partner of Genesis Direct and serves on the City of New York's Cultural Advisory Committee.

Jeffrey Silverman is partner at Laconia Ventures, a firm that advices and invests in early stage digital media companies such as Media Armor, Antego,  Localytics, Public Stuff, GlobeTrotr, PayPerks, uKnow, Nerve, Little Pim and Citizen Global. Jeffrey is an advisor to C3 Metrics and on the Board of Directors of Sociocast. He was previously President and CEO of Integrated Color Solutions, a graphic arts digital workflow solution for 8 years. Prior to that, Jeffrey spent five years at DoubleClick. He held multiple senior level positions including President of DoubleClick's Media Division for North America and VP of Global Sales. Jeffrey serves on the Board of Director of the Park Avenue Armory and the New York City-Southern New York Chapter of Multiple Sclerosis and as Chairman of Friends of the Lake. He lives in New York City with his wife and three kids.

In 2007, Mr. Zawadzki founded MediaMath to create the new discipline of media trading. Zawadzki was more recently the founder, President and Chairman of Poindexter Systems / [x+1], a pure-play marketing optimization company. [x+1] was named one of Inc.'s "Top 500 Fastest Growing Companies" in 2006 prior to his departure to found MediaMath. Zawadzki graduated from Harvard University with an BA in English and was a Teaching Fellow in cosmology, set theory, and the history of science.